Examples

See what clearer enquiries and follow-up can look like.

These examples show the useful result: better details, clear ownership, a next action, and visible results.

Industry website blueprints

Open a sample website blueprint for your industry.

These are fictional examples, not client case studies. Each one shows a sample brief, homepage snapshot, enquiry form, and the details sent to the business.

Restaurant

Restaurant Website Example

Sample brief Details collected Next action

Customers can see a menu or social profile, but private booking, function, catering, and group enquiry details arrive incomplete.

Open blueprint →

Builder

Builder Website Example

Sample brief Details collected Next action

Potential clients ask for a quote before giving enough project detail, location, budget, timing, or photos.

Open blueprint →

Accountant

Accountant Website Example

Sample brief Details collected Next action

Prospects ask broad questions without clarifying their business type, urgency, records, or service need.

Open blueprint →

Plumber

Plumber Website Example

Sample brief Details collected Next action

Customers often send short messages like “leak under sink” without photos, location, urgency, access notes, or preferred callback time.

Open blueprint →

Electrician

Electrician Website Example

Sample brief Details collected Next action

Electrical enquiries can be urgent or safety-sensitive, but the first message often misses location, issue type, access, and timing.

Open blueprint →

Cleaning Company

Cleaning Company Website Example

Sample brief Details collected Next action

Cleaning quote requests often arrive without property size, cleaning type, preferred date, access details, or special requirements.

Open blueprint →

Physio Clinic

Physio Clinic Website Example

Sample brief Details collected Next action

New patient enquiries can arrive with unclear service needs, preferred practitioner, availability, referral status, or contact preference.

Open blueprint →

Law Firm

Law Firm Website Example

Sample brief Details collected Next action

Prospective clients often send broad legal questions without matter type, location, urgency, opposing party context, or contact preference.

Open blueprint →

Beauty Salon

Beauty Salon Website Example

Sample brief Details collected Next action

Customers ask about treatments or appointments without service preference, timing, prior treatment context, or contact details.

Open blueprint →

Enquiry examples

01

Customer contact

A vague contact form becomes a useful enquiry

Enquiry Website →
Before
Name, email, and a blank message reach a shared inbox.
After
The customer follows a short guided path and the team receives the context needed to respond.

02

Follow Up

The next action stops living in someone’s memory

Follow-up System →
Before
Enquiries move between an inbox, spreadsheet, and verbal reminders.
After
The team can see owner, status, notes, and next action in one focused system.

03

Customer reply

An after-hours enquiry receives a safe first response

AI Enquiry Assistant →
Before
A customer waits until the next morning and may contact another provider.
After
Approved AI questions collect useful details and send them to the right person.

04

Results

The owner can see where enquiries are lost

Enquiry Dashboard →
Before
The team feels busy but cannot explain response time, source, or outcomes.
After
A focused dashboard shows delays, sources, status, and follow-up patterns.